Snowed - but open!

Boy did we get snowed this week! As soon as we had gotten ourselves out from under the first blast, Tuesday comes and hits us again. We even had to close on Wednesday and last Saturday! The Baltimore Business Journal was not above noticing the adverse effect this may have on businesses, including ourselves:

Ron Samuelson, owner of Samuelson’s Diamonds in Baltimore, said shoppers are maxed out after Christmas shopping already, and doesn’t expect to gain a lot of Valentine’s Day business. Samuelson recalled the weekend in December before Christmas Day, when snow hurt retailers looking to gain from the last-minute shopper.

“Now it’s a double whammy, and downtown is pretty bad,” Samuelson said. His West Baltimore Street store was closed Wednesday.

Last Saturday was the first day Samuelson had ever closed the store, he said.

Undaunted, though, we’re back! And our Fans on Facebook may have heard:

we’re open for business. the main roads are fine so come on down and say hi, free beer and MAJOR discounts if you do!

We’re just sayin’ – if you’re in the ‘hood, don’t be shy. And if you’re not in the neighborhood, there’s really not much else to do once you’re done digging out.

Ron Samuelson, CEO of Samuelson’s Diamonds in Baltimore, uses Twitter – a communication service emblazoned with a  bird logo – to spur business and attributes much of his success of the year-old account to the service.

Samuelson also has used Facebook and personal blogging to reach customers who would otherwise see him as just a guy sitting behind a counter, pandering diamonds.

…

Samuelson’s shop of 10 employees was starting in 1922, far from the days of tweets and Facebook fan pages.

“The crowd I do business with now are very tech-savvy, so we have a full service Web site too, where we drive all our traffic,” Samuelson said.

Samuelson’s Diamonds maintains its commitment to cutting edge communications technology for business contacts and customers.

An image of the article is available here: Tweet your way to free marketing, advertising.