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October 16, 2010

VIDEO: Blue Nile vs Local Jeweler

I made this video a week ago and have a decent amount of views on it. I think the video speaks for itself. It’s a common conversation that we have here with internet shoppers. My colleagues in the jewelry industry love it and I think it’s good for the public to see as well. Remember it’s not a knock on Blue Nile, just an observation on the diamond business today.

So if you would like to learn about diamonds, see them in front of you, and receive honest, personal service, please come and see us!

June 26, 2010

Testimonial: Selling A Diamond

Most jewelry stores post testimonials of how happy their customers are when purchasing jewelry, but at Samuelson’s, we love buying diamonds from customers.

Pear Shape with Baguettes

We also pride ourselves in educating customers on how the jewelry buying process works, and how we have to buy diamonds from the public. We like to make everyone who comes in feel comfortable selling their diamonds, gold or fine jewelry to us and in some cases, it can even be liberating!

Here’s a testimonial we received last week that made us feel great and really summed up the vibe that we try to give customers when they’re in our store:

Dear Ron, David and Dad,

I just wanted to take a moment to thank you for treating me so kindly today. I appreciate your time and patience in providing information that was meaningful to me. This was a very difficult moment, however I felt relaxed through it all.  As I was leaving, I not only felt a sense of relief, but that I had also made a friend! I hope to visit “you guys” on a happier occasion!
So whether you’re buying a diamond or selling your diamond, we are here to take care of you and treat you well.

Click here to read some other testimonials from our great customers!