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September 2, 2011

A Retail Experience Focused On Customer Service And Education

Gold jewelryIt occurs too often these days; a retail experience where you feel like the salesperson wants your money or to do whatever it takes to make a deal. It is rare where you find a salesperson who truly cares about the customer experience and takes the time to educate consumers.

One very important aspect of our business is buying diamonds, gold and silver from the public. We have a very discrete office setting in Chevy Chase, MD where you can sell your jewelry. Regardless of whether or not you decide to sell your items to us we believe strongly in education, as it is one of the most powerful tools for any consumer. Recently, we received this thank you from a client that visited us in Chevy Chase.

I had the opportunity to meet Paul this afternoon and sell two 14k gold pieces. It was a wonderful experience and he was extremely courteous and knowledgeable. He explained many facts about metals and diamonds that I never knew about. The entire appointment was very pleasant and I will now highly recommend Samuelson’s to all my friends!

We love hearing when our customers are having such positive experiences. However, the reason we are sharing this experience with you is to highlight how our family owned and operated business has survived for 90 years. We take a lot of pride in educating our customers. To be honest, we want to close the sale as much as anyone else but we want you to leave with an education as well.  Whether you are buying jewelry or selling jewelry in either of our locations, this is the type of service our customers can expect.

January 5, 2010

Ron Samuelson in Money Magazine

Filed under: Press — Tags: , , , , — diamondadmin @ 12:22 pm

JANUARY 4, 2010: Ron Samuelson, CEO of Samuelson’s Diamonds, Baltimore’s downtown diamond destination was interviewed for the January – February 2010 issue of Money Magazine:

You might get a better deal if you’re willing to trade up your jewelry. Ron Samuelson, of Samuelson’s Diamonds in Baltimore, says he’s more generous with store credit than cash: “I’m cultivating a customer.” If you’re interested in a swap, visit a jeweler who sells pieces you’d like to wear.  And when someone admires your new ring, you can say, “Oh, it’s just a little something they gave me when I turned in my recycling.”

Samuelson’s Diamonds continues to be Baltimore’s top gold buyer, offering both excellent prices and trade-ins to our customers, locally and across Maryland.

The original article is from Money Magazine January/February 2010 and is entitled “The Plan: Turn Your Gold Into Cash.” A pdf excerpt is available here.

 

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419 West Baltimore Street | Baltimore, Maryland | United States | 21201
Work Phone: 1-800-374-4367 | Preferred Work Phone: 410-837-0290
Steve Samuelson: Category 1 SPMOD Licensed Dealer, licenses 147-01, 147-02, 147-03